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Sunday, September 6, 2009

SBI - Clerk Recruitment Exam, 2009 - Marketing Aptitude/Computer Knowledge

1. A keyboard is this kind of device
Black  Input  Output  Word Processing  None of these

2. IT stands for ________
Information Technology  Integrated Technology  Intelligent Technology  Interesting Technology  None of these

3. of the following refers to the fastest, biggest and most expensive computers ?
Personal Computers  Supercomputers  Laptops  Notebooks  None of these

4. A collection of related information sorted and dealt with as a unit is a ________
disk  data  file  floppy  None of these

5. The process of a computer receiving information from a server on the Internet is known as ________
pulling  pushing  downloading  transferring  None of these

6. Which part of the computer helps to store information ?
Disk drive  Keyboard  Monitor  Printer  None of these

7. ________ is the process of carrying out commands.
Fetching  Storing  Executing  Decoding  None of these

8. The role of a ________ generally is to determine a buyer’s needs and match it to the correct hardware and software.
computer Scientist  computer sales representative  computer consultant  corporate trainer  None of these

9. Which of the following groups consist of only output devices?
Scanner, Printer, Monitor  Keyboard, Printer, Monitor  Mouse, Printer, Monitor  Plotter, Printer, Monitor  None of these

10. The rectangular area of the screen that displays a program, data, and/or information is a ________
title bar  button  dialog box  window  None of these

11. A(n) ________ contains commands that can be selected.
pointer  menu  icon  button  None of these

12. An error is also known as ________.
bug  debug  cursor  icon  None of these

13. Arithmetic Operations ________
involve matching one data item to another to determine if the first item is greater than, equal to, or less than the other item  sort data items according to standard, predefined criteria in ascending order or descending order  use conditions with operators such as AND, OR and NOT  include addition, subtraction, multiplication and division  None of these

14. Sending an e-mail is similar to ________
picturing an event  narrating a story  writing a letter  creating a drawing  None of these

15. Promotion in Marketing means ________
passing an examination  elevation from one grade to another  selling the products through various means  selling the product in specific areas  None of these

16. Microsoft Word is an example of ________
an operating system  a processing device  application software  an input device  None of these

17. Sources of Sales Leads are ________
Data Mining  Market Research  Media Outlets  Promotional Programs  All of these

18. Any data or instruction entered into the memory of a computer is considered as ________
storage  output  input  information  None of these

19. Which part of the computer displays the work done?
RAM  Printer  Monitor  ROM  None of these

20. One of the methods for Market Monitoring is ________
to watch TV serials  to discuss with other sales persons  to monitor media outlets  All of these  None of these

21. Market Expansion means ________
hiring more staff  firing more staff  buying more products  buying more companies  None of these

22. A series of instructions that tells a computer what to do and how to do it is called a ________
program  command  user response  processor  None of these

23. Effective marketing helps in ________
developing new products  creating a competitive environment  building demand for products  All of these  None of these

24. Which is the part of a computer that one can touch and feel?
Hardware  Software  Programs  Output  None of these

25. A Call in Marketing means ________
to phone the customers  to visit the customers  to visit the marketing site  to call on prospective customers  None of these

26. Delivery Channel means ________
maternity wards  handing over the products to the buyers  places where products are made available to the buyers  All of these  None of these

27. Processing involves ________
inputting data into a computer system  transforming input into output  displaying output in a useful manner  providing relevant answers  None of these

28. One of the following is a target group for the marketing of Internet Banking.
All the customers  All the educated customers  All the computer educated customers  Only creditors  All of these

29. Innovation means ________
Product Designing  New ideas  Impulse  Both (A) and (B)  None of these

30. One of the following is a target group for the marketing of educational loan.
All the customers  Students  Only poor students  Students having promising educational track record  All of these

31. Service after sale is not the function of ________
Marketing staff  Seller  Director of the company  Employees of the company  All of the above are wrong

32. done through ________, the rural marketing would be more effective.
fairs  village fairs  door to door campaign  All of these  None of these

33. Market Survey means ________
Market Research  Market Planning  Marketing Strategies  Market Monitering  All of these

34. A good seller should have the following quality/qualities?
Devotion to the work  Submissive  Sympathy  All of these  None of these

35. The rural marketing is not required because ________
rural people do not understand marketing  it's not practical from the cost point of view  it is sheer wastage of time  All are wrong  All are correct

36. Planned-cost service means ________
Costly products  Extra profit on the same cost  Extra work by seller  All of these  None of these

37. Internet marketing means ________
Self-marketing  Core Groups monitering  Employees marketing  All of these  None of these

38. The aim of successful marketing is ________
to increase the sale  to increase the profit  to increase the output of sellers  All of these  None of these

39. The networking becomes ________ through networking.
very difficult dull easy has no role in marketing None of these


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